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Posted: April 20th, 2022
The company still monitors online customer metrics such as time taken to process orders, number of returned orders, and number of incorrect orders, ensuring that Harley-Davidson delivers on its message of prompt, excellent service consistently to all its loyal customers.
The company still monitors online customer metrics such as time taken to process orders, number of returned orders, and number of incorrect orders, ensuring that Harley-Davidson delivers on its message of prompt, excellent service consistently to all its loyal customers. The company receives more than 1 million visitors a month to its online store. Customer satisfaction scores for the website moved from the extremely satisfied level to the exceptional level in a year.
Another of Harley-Davidson’s customer-centric strategies is its Harley’s Owners Group (HOG), established in 1983. HOG is the largest factory-sponsored motorcycle club in the world with more than 600,000 members. HOG offers a wide array of events, rides, and benefits to its members. HOG is one of the key drivers helping to build a strong sense of community among Harley-Davidson owners. Harley-Davidson has built a customer following that is extremely loyal, a difficult task to accomplish in any industry.
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The company continues to monitor online customer metrics such as the time it takes to process orders, the number of returned orders, and the number of incorrect orders to ensure that Harley-Davidson consistently delivers on its message of prompt, excellent service to all of its loyal customers.
The company continues to monitor online customer metrics such as the time it takes to process orders, the number of returned orders, and the number of incorrect orders to ensure that Harley-Davidson consistently delivers on its message of prompt, excellent service to all of its loyal customers. The company’s online store receives over 1 million visitors per month. In a year, the website’s customer satisfaction scores rose from extremely satisfied to exceptional.
Another of Harley-customer-centric Davidson’s strategies is the Harley-Davidson Owners Group (HOG), which was founded in 1989.
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