Market-Based View

Exploring Strategic Management Theories and Their Application Across Corporate, Business, and Operational Level

Introduction Strategic management involves the construction and implementation of major aims and objectives taken by an organisation’s managers to represent the views of the owners. This process ensures that the organisation aligns its goals with the expectations and interests of its stakeholders. It is usually based on the consideration of resources, and on an assessment […]

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Date: September 28th, 2021

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