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Posted: February 21st, 2023
ESSAY0002
Essay 1: Rhetorical Analysis Rubric
Criteria Levels of Achievement
4 3 2 1
Introduction
thesis, &
conclusion
Intro provides context for the rest of the
paper; thesis is explicit, specific, and
clear; thesis is analytical in nature;
conclusion recasts thesis and provides
cohesion to whole paper
Either intro provides insufficient
context for the rest of the paper,
thesis is lacking in clarity, is too
general or specific, OR conclusion
fails to recast thesis effectively
Intro provides little context for the
paper; thesis is implicit and hard
to find; thesis is about the issue,
not the analysis of the text;
conclusion makes insufficient
reference to thesis
Intro does not provide context for
the paper or is irrelevant to
analysis; thesis is undetectable;
conclusion seems unrelated to
the rest of the paper
Analysis Source text is thoroughly and effectively
contextualized with well-supported
analysis and rhetorical appeals (ethos,
pathos, logos); focus is on analysis (not
summary or author’s own ideas of the
issue)
Contextualization and analysis of
source text is good and somewhat
supported but could be improved;
focus is mostly on analysis (not
summary or author’s own ideas of
the issue)
Incomplete contextualization and
analysis of source text; parts of
rhetorical triangle or appeals may
be missing; little support is
provided; overuse of summary;
use of discussion about the issue
instead of analysis
Poor contextualization and
analysis of source text; not
supported by examples; overuse
of summary and discussion
about the issue (not the analysis)
Organization Smooth flow of ideas ordered in a
logical sequence that effectively guides
the reader; each paragraph has a wellsupported clearly-stated main point;
topic sentences focus on analysis;
effective use of transitions
Flow of ideas could be more
effectively sequenced; most
paragraphs have clear and
supported main point; most topic
sentences focus on analysis
transitions are present but could
be improved
Ideas do not always flow in a
logical, cohesive manner;
paragraphs often do not have
clear and supported main idea;
topic sentences often focus on
issue not analysis
Sequence of ideas and
paragraphs seems aimless and
haphazard; no transitions
present; no topic sentences or
topic sentences focus entirely on
the issue, not the analysis
Audience
Awareness
Engages audience throughout paper;
tone and word choice are appropriate
for audience
Engages audience through most
of the paper; can capture but not
sustain interest; tone and word
choice are mostly appropriate for
audience
May appeal to a limited audience;
has little engaging qualities; tone
is inappropriate for audience &
purpose
Neither captures nor sustains
interest; may be overly emotional
and opinionated to engage
audience
Language use &
mechanics
correct, appropriate, and varied
integration of textual examples,
including in-text citations; limited errors
in spelling, grammar, word order, word
usage, sentence structure, and
punctuation; good use of academic
English
mostly correct and appropriate
integration of textual examples,
including in-text citations; few
errors per page in spelling,
grammar, word order, word usage,
sentence structure, and
punctuation; very few problems
with using academic English
many incorrect sentences
structures integrating textual
examples, including in-text
citations; several errors per
paragraph in spelling, grammar,
word order, word usage, sentence
structure, and punctuation;
informal language used in
multiple instances
pervasive incorrect sentence
structures integrating textual
examples; no in-text citations;
many errors throughout in
spelling, grammar, word order,
word usage, sentence structure,
and punctuation; informal or
inappropriate language
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