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Posted: February 21st, 2023
Costco Wholesale in 2018: Questions for Case Analysis
Costco Wholesale in 2018: Questions for Case Analysis
After reading the case presented in the textbook, you should write a report about the company. Your report should use the analytic tools presented in the textbook applied to this company. There is no need to do research outside of the material presented in the textbook. In fact, you may lose points if you incorporate extraneous information. Cases are written to demonstrate certain points or to create an opportunity for you to use/synthesize/apply the material in the text. Therefore, no additional information is needed or expected. Your report should address each of the issues listed below, but you must write in a report format and use APA standards. It is very important that you use subheadings for each topic below to demonstrate where each new topic begins, but do not fall into the sophomoric trap of using a Q & A format. Your paper should begin with a cover page which includes your statement of authenticity.
1. Describe how Jim Sinegal’s approach to business lead to success in the discount warehouse industry.
2. Describe the important elements of Costco’s strategy.
3. Create a SWOT analysis for Costco.
4. Conduct a financial analysis for Costco, using both common-sized statements and ratios over each year provided in Exhibit 1. Then use the data in Exhibits 5 and 6 to do as much of a cross-sectional analysis as possible.
5. Compile a competitor analysis. Discuss the SWOTs of both Sam’s Club and BJs Wholesale. Develop a competitive strength assessment. Draw conclusions about the threats and viability of each competitor.
6. Conclusions and recommendations. Overall, how well is Costco doing? What could/should the company do next?
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