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Posted: October 27th, 2022
Client Question: Berkshire Grey aims to pick with purpose by providing “AI-enabled robotic solutions” for automating store replenishment and order fulfillment for renowned e-commerce, retail, 3PL, grocery, and package handling companies. How can the company improve its offerings significantly to fulfill customer needs?
In order to improve its offerings significantly to fulfill customer needs, they must address the main problem they are facing which is Adoption of the technology by customers
Your task is to research and write a 1.5 page essay on this challenge, below you will find some possible elements of the challenge. Expound on them, and offer a solution at the end.
Main Challenge Faced by Berkshire Grey
Adoption of the technology by customers
• Dirty environments not friendly to photo eyes, sensors, cameras and tech etc.
• HMIs not user friendly — Interactions not easily resolved at HMI
• Tech designed and built by engineers….users typically do actions that cause issues
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